@article{RO_2021__55_5_3227_0, author = {Fu, Xiao and Liu, Shuchun and Han, Guanghua}, title = {Supply chain partners' decisions with heterogeneous marketing efforts considering consumer's perception of quality}, journal = {RAIRO. Operations Research}, pages = {3227--3243}, year = {2021}, publisher = {EDP-Sciences}, volume = {55}, number = {5}, doi = {10.1051/ro/2021126}, language = {en}, url = {https://www.numdam.org/articles/10.1051/ro/2021126/} }