@article{RSA_2004__52_3_37_0, author = {Derquenne, Christian and Hallais, Cl\'emence}, title = {Une m\'ethode alternative \`a l'approche {PLS} : comparaison et application aux mod\`eles conceptuels marketing}, journal = {Revue de Statistique Appliqu\'ee}, pages = {37--72}, publisher = {Soci\'et\'e fran\c{c}aise de statistique}, volume = {52}, number = {3}, year = {2004}, language = {fr}, url = {http://www.numdam.org/item/RSA_2004__52_3_37_0/} }